At the Effie Awards 2017 in Hungary, our work was honored with Bronze Effie in the long-term efficiency category, which is a remarkable achievement as the prize winner, trilogy of FirstOfAll campaign we created for Opera was the only awarded from the cultural segment.
As part of the Mikropakk corporate identity we created the image video for the company. Prior to starting the project, it was important to clarify the goals. Who will see and where will the video be shown? What is the key message that we need to address with the video?
In parallel with the launch of the 2017/18 season, the 26th issue of Opera Magazine was completed, with the main actor of the Hugenotts, László Boldizsár on the cover. More autumn premieres can be found in the magazine: Attila Vidnyánszky, director of Bánk bán and László Boldizsár had been interviewed about the forthcoming productions.
Corporate publications and brochures in business are communication handshakes. Many times they serve as a first impression when a new partner meets with our company through our publications. It was time for the new corporate image to be featured in the company brochure.
In May 2017, we began to work for the HUNGARIAN ENERGY AND PUBLIC UTILITY REGULATORY AUTHORITY for the design of their internal communication campaign which is about awareness-raising about energy-efficiency.